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The Profitable Law Firm Playbook: Top Tips to Get Paid Anytime, Anywhere
February 28, 2025
PayPal, Venmo, Google Wallet — with so many convenient digital payment options available, it’s no surprise that online payments have become the norm and most people’s preferred payment method for everything from groceries to professional services. Let’s consider what that means for the legal industry and your firm.
A Modern Client Experience
In today’s tech-focused world of instant gratification, people have become accustomed to frictionless customer experiences. Here are some of the ways online payment tools may reduce friction in your client experience.
1. Eliminate paper bills.
If you’re still asking clients to wait for a paper invoice in the mail and then send in a paper check, you have a big opportunity to clean up and streamline those processes for the modern age. A digital solution is faster, simpler, and even creates a cleaner, more manageable “paper trail” for clients — because it’s all online. Clients can search their email for past bills rather than pawing through paper files.
2. Stop requiring payment by check.
People have grown so accustomed to being able to pay with plastic or with the click of a button that they expect to do so everywhere, which is why many no longer carry cash or checks. Zinda Law Group’s HR director, Christie Feyen, loves the convenience an online payment solution provides to her clients. “We run our bills biweekly, so it’s the most convenient way for our clients to pay their bills on time. It’s quick, it’s easy, and there’s no hassle.”
3. Offer a 24-hour virtual service.
We’re all used to being able to shop online or pay bills on the weekend or in the evening. An online solution also lets you effortlessly expand your hours of service. When clients can go to your website and pay online on their own schedule, they see that as another small but cumulative way in which you’re making an effort to meet their needs.
Optimizing Cash Flow and Workflows
We all want to provide exceptional client service, but what’s in it for you? How does an online payment tool make your workday easier, save you time, or deliver valuable business insights? Let’s look at some process and operational benefits to see how online billing and payments are being used in firms around the country to boost cash flow and save time.
1. Stop waiting for checks to arrive in the mail.
Imagine eliminating what can be weeks’ worth of lag time as you wait for clients to receive your bill, write a check, send it through traditional paper mail channels, and then wait for the check to post to your account. With online payments, you get paid faster and receive a near-immediate confirmation email when payment is submitted, and the transaction shows as pending on your bank account within seconds.
2. Automate your cash flow.
For work that you take on retainer or for any repeat transactions you need to process, the best online payment tools let you set up recurring payments to manage these charges. This is like putting your cash flow on autopilot and just watching revenue flow in, and you can use the time saved on administrative busywork to focus on adding new services.
3. Alleviate your security burden.
Many lawyers still risk security problems by taking down credit card details manually, a practice fraught with risks. Online payment solutions mitigate this by allowing clients to enter their information into a portal with security features, bypassing the risk of manually taking confidential financial data. It's crucial to choose processors that are Payment Card Industry Data Security Standard (PCI DSS) compliant, the highest standard. While all PCI DSS-compliant processors have to meet rigorous security requirements, not all provide direct support to law firms. LawPay stands out by not only maintaining PCI DSS compliance but also helping firms navigate their own compliance obligations with dedicated support and guidance.
Give Clients What They Want
With online payment processing software like LawPay, you can get paid anytime, anywhere. A leader in legal payments, LawPay segregates operating account and trust account funds, does not allow any debits to trust accounts, and does not deduct payment processing fees from unearned fees in trust accounts. For more information, see lawpay.com/features/compliance.
Sign up for LawPay to see how easy it is to get paid, increase cash flow, and improve your collection rate.
Morgan Martinez is the senior content manager at LawPay.